Friday Fry #9

by Jeanne


Next week World on a Plate is dedicated to celebrating Día de los Muertos, the Day of the Dead. Content will explore the food traditions surrounding this annual cultural ritual which, remembers and embraces those that have passed. Moles, breads, chocolate…hasta luego.

Condimently Yours Malcom Gladwell had a great piece in the recent Food Issue of The New Yorker called, The Ketchup ConundrumMustard now comes in dozens of varieties. Why has ketchup stayed the same? If you missed the issue now off of the newstand you are lucky–this was one of the better articles. Digestible history, good stuff.

Fish Tales The caviar world is in a state of unprecedented upheaval. Overfishing in the Caspian Sea, where 90% is harvested, is driving prices upward. Places such as Petrossian, the New York branch of the Paris-based caviar emporium , has begun offering American-grown caviar produced on farms in California. Recipe for Seared Wild Sturgeon with Caviar Beurre Blanc

And coincidently the Moscow Times, reviews The Taste of Dreams, which “follows the author’s path from restless girl to reckless adolescent to ambitious young journalist in the 1990s Russia. Caviar is one of the obsessions that lures her to Russia, and one of the disillusionments that sends her back home.” The story she covers is the business of caviar from the battle for fishing rights to “communists’ hellbent pollution of the sturgeon’s spawning grounds, to the poaching of the post-Soviet era.

Globalization of Witches Halloween has cast its spell on European consumers. Since 2001 Disneyland Paris has ‘renamed’ itself as “Halloweenland.” Big brands like McDonalds and Toys R Us imported the concept, which got other Euro brands to capitalize on the opportunity. What’s surprising, according to the Businessweek article is that “Halloween took so long to get back across the Atlantic. The holiday has its roots in an ancient Celtic new year festival. Other traditions, such as bobbing for apples, were adopted from Roman festivals, while trick-or-treating comes from the medieval Christian custom of begging for sweets on All Saints Day, Nov. 1.”

Green Economy According to LOHAS 30 percent of U.S. adults are interested in changing the world, one purchase at a time. Goods and services that carry an environmental, health, social justice or sustainability value make up a $227 billion a year business.